A Tribeca bistro that doesn’t try too hard to be French, Frenchette is the lovechild of former Balthazar chefs Riad Nasr and Lee Hanson. Despite their impressive pedigree, this duo doesn’t take themselves too seriously and neither does the design. Inspired by the effortless sophistication of Parisian café society and the retro glam of the Springs Collective interiors, the identity is a modern interpretation of a traditional brasserie. Its sense of nostalgia is countered by a subtle irony befitting the chefs’ approach. With jaunty typography and a Citroën mint green color palette, it echoes the joie de vivre of their declaration, “forget art, let’s cook.”
“You’d have to be delusional to wager money on the longevity of a restaurant in New York, but Frenchette is the closest thing to a safe bet that I’ve seen in years.” —Pete Wells, New York Times
“…Frenchette seems more like a quirky French bistro in, say, Montparnasse, than a historic brasserie.”—Robert Sietsema, Eater
With rave reviews and a buzzy atmosphere, Frenchette is set to become a new classic. So join the throngs lining up at 5pm in the hopes of getting a table. We’ll see you there.