Westwind Orchard

Packaging the fruits of labor

A bucolic destination for New York City day-trippers, Westwind Orchard is a 32-acre organic farm in upstate New York. The owners decided to produce their own line of ciders, jams and small batch products and asked Mucca to create their brand identity and packaging design.

We developed a clean, simple system that could easily be produced in-house and with a limited budget. The identity is typography-driven, and utilizes a stencil typeface to communicate the handcrafted quality of its products.